从日本涉华出版物看中国文化走出去

须军, 许慈惠

外语教学理论与实践 ›› 2015, Vol. 1 ›› Issue (3) : 18.

PDF(108 KB)
PDF(108 KB)
外语教学理论与实践 ›› 2015, Vol. 1 ›› Issue (3) : 18.
“中国文化走出去”特别专栏

从日本涉华出版物看中国文化走出去

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Survey on the “Going Global”of Chinese Culture from the Perspective of Japanese Publications on China

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摘要

文化的交流和传播有多种形式,通过本国出版社出版发行图书对他国进行介绍便是其中一种重要的形式。日本作为读书和出版大国,每年出版大量图书,其中有一部分就是有关中国的。本文通过抽样的形式调查 2010 至 2012 年间四家东方书店的主要供货商出版的中国相关书籍的情况,并以统计学的方法推断出东方书店全部供货商出版的中国相关书籍的总体情况。以此数据为依据,捕捉中国书籍文化走进日本的掠影, 由此考察日本出版业和日本民众对中国的关注点及关注度,并解析中国受关注的原因。

Abstract

The exchange and communication of culture are realized in diverse forms,among which the domestic publishers' publication of books on another country is of great importance. As a publishing and reading magnate known to the rest of the world,Japan publishes certain amount of books on China every year. This article investigates,by sampling method,the books on China published by the major suppliers of four stores of Toho Shoten between 2010 and 2012,and deduces by means of statistics the overall situation of books on China published by all suppliers of Toho Shoten. The results and data acquired in the present study are employed to get a bird's-eye view of the landscape of books on China promoted in Japan,to investigate the aspects and extent of concern for China among Japanese publishing industry and its people, as well as to analyze the reasons why China is under such concern.

关键词

日本出版业 / 中国相关书籍 / 文化软实力 / 中国文化走进日本

Key words

publishing industry in Japan / publications on China / cultural soft power / “Going Global”of Chinese Culture

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须军, 许慈惠. 从日本涉华出版物看中国文化走出去[J]. 外语教学理论与实践. 2015, 1(3): 18
XU Jun, XU Ci-Hui. Survey on the “Going Global”of Chinese Culture from the Perspective of Japanese Publications on China[J]. Foreign Language Learning Theory and Practice. 2015, 1(3): 18

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